Project Spotlight

This project was Goree Architects’ first ground-up new construction project for the Maserati/Alfa Romeo brands. This new facility was built on an existing site requiring phased construction and planning as to prevent disruption. Upon completion, the existing facility was demolished, and the remaining site developed.

The facility is one of the larger Maserati/Alfa Romeo developments boasting a 12-car showroom, a 9-car service drive (3 lanes wide), an 18-stall service shop, 2 detail bays, a drive thru car wash tunnel, and second floor administrative offices.

Goree Architects worked closely with FCA/Maserati, Turner & Townsend, Dealer vendors, and the general contractor. The result is a stunning facility that received praise from the factory as a flagship location in the Houston market.

CLIENT: Quattro Auto Group


PROJECT TYPE: New Construction

SIZE: 37,900 sf

LOCATION: Houston, Texas

PHOTOGRAPHY: Steve Lee Photography